Blog
Should you outsource blog writing?
Outsourcing blog writing for your private practice may seem like a timesaver and it gets the job done but is it worth it in the long-term?
How to write your first blog post
Are you a therapist who wants to write your first blog post but you don’t know where to begin? Follow my process step by step from writing a blog post to publication.
Psychologists writing for change
Psychologists are uniquely positioned in environmental writing, to amplify the connection between mind and planet. Pitch your articles to these 8 environmental-themed writing publications.
How to pitch your psychology article
Learn step-by-step how to pitch your psychology or health article to an online publication.
Should you start a business blog?
As a therapist and a business owner, you may be on the lookout for ways to grow your business, reach more clients and create non-clinical income streams. One way to do this is through blogging.
How do therapists become an expert media source?
Expert voices are good for both science and for the public’s understanding of science. Find out how therapists and health professionals can become expert media sources.
How often should you blog?
Is there a perfect frequency when it comes to blogging? Perhaps we should focus on value and consistency instead.
3 tips to quieten the mental chatter (and write)
When we have big ideas or too many ideas it can be really hard to reign them in and write something legible? How do you wade through the ideas to find the gem? Here’s how to get clear on what you want to say.
Here’s why you shouldn’t rely on AI to write your blog posts
As therapists, health and wellness professionals, we want to build a business and brand based on credibility, authenticity and authority. We can’t do this if we churn out generic text created by a bot.
How to become the ‘go to’ person in your industry (hint: it involves blogging!)
Blogging, when done right, can make you the go-to person in your industry. In turn, therapists and health professionals can diversify their business and incomes streams via blogging.
Before you hit ‘publish,’ check your blog post has this ONE thing!
When you’re blogging for business, you need to have a clear understanding of how to structure a blog post, how to inject your unique voice into your writing and provide valuable information to your readers.
But there’s something else equally- if not more important (especially if you want to grow your business)- and it’s the call to action (CTA).
How to make your blog stand out from the crowd
One of the main reasons why blogs fail to launch or gain traction is due to a lack of purposeful, engaging content. We need to care about what we write. And for this to feel authentic both for us as writers but also for our audience, we need to write what we know, draw on our own experience and have a clear focus for our content.
Why there’s no need to worry if no one reads your blog posts
It may feel as if no one is reading your blogs but blogging is a long game, it’s an investment into the future of your business.
Launch Your Expert Blog in 2023
It’s a new year and now’s the time to invest in your business for the long haul. Here I share three tips to launch your 2023 expert blog.
Here’s why your online course needs a content strategy
A content strategy will grow your audience, establish authority in your niche, educate your audience about the topic (so they’ll want to learn more), and ultimately help you reach your sales target on your online course or workshop.
How to batch write your blog posts to save time
Writing a blog involves many different tasks; brainstorming, outlining, drafting, editing and formatting. When we batch these tasks we save time and mental energy. Find out how to batch write your blog posts here.
Does your private practice need a blog?
A blog can create extra work outside of your clinical role and business demands. So, why is it so important to have one for your private practice? Find out how it can benefit your practice (and income).
Website essentials for therapists and health practitioners
Relying on people to find you via social media is a risky move for any business. Why? Because you don’t own your social media content but you do own your website.
Therapists: Do you need to market yourself?
Marketing your practice can feel a little icky, right? We want to help people not use sales tactics. But quality content marketing shouldn’t be ‘salesy’ at all. It should provide value to your audience and position you as an authority in your field.